Debra Olshan Cooper is a seasoned entrepreneur, career strategist, and the founder of YourCareerDesignLab, a premier career coaching and personal-branding firm dedicated to helping individuals discover their passions, craft their unique professional stories, and confidently land their dream careers.
With over 30 years of experience as a CEO and founder of successful public relations and marketing firms—including Real Life Communications & Marketing in New York City and FreshConnect Solutions in Miami—Debra has honed the art of strategic storytelling and brand positioning. Her work has secured national exposure for clients in major outlets and networks, and her deep understanding of media, narrative, and personal branding now informs her coaching philosophy.
At YourCareerDesignLab, Debra guides young professionals, recent graduates, and career changers through a transformative process of self-discovery, narrative design, and strategic job search techniques. She specializes in helping clients articulate their authentic value through compelling personal stories, build standout resumes, develop interview confidence, and expand their professional networks.
Debra’s approach blends practical career strategy with powerful storytelling, empowering her clients to navigate today’s competitive job market with clarity and confidence. Her signature tools—such as the “Ta-Da! List”—help individuals uncover their true passions and translate them into purposeful pursuits.
Before transitioning into career coaching, Debra’s dynamic professional journey included luxury fashion and lifestyle public relations, where she led high-profile campaigns and built strong industry relationships. Today, she brings that same expertise to YourCareerDesignLab, shaping careers one compelling story at a time.